top of page

Warbird Radio to Feature ICAS President John Cudahy on the Popularity of Vintage Military Aircraft at Airshows

Writer's picture: Staff WriterStaff Writer
Feb 53 min read

WARBIRD RADIO - On this episode Warbird Radio is set to welcome John Cudahy, President of the International Council of Air Shows (ICAS), to discuss what the latest data reveals about the popularity of vintage military aircraft at airshows across the United States. The conversation will focus on findings from the 2023 Spectator Survey conducted by ICAS, which indicates that static warbird displays have seen a 4.7% decline in spectator interest since 2018, and when you factor in the 2000-2016 average, they've fallen 7.2% overall. Warbirds in general saw a bump of 3.4% in 2018 over the 2000-2016 average but have since fallen from 44.7% to 42.5% in 2023. 



Image From ICAS Spectator Survey - 202
Image From ICAS Spectator Survey - 202

Despite this dip, warbirds remain the third most popular attraction at airshows according to Cudahy, demonstrating their continued significance in the airshow industry. However, this downward trend raises important questions: What does it mean for the future of warbirds at airshows, and how can operators work to reverse it ahead of the 2025 US Spectator Survey?

Joining the discussion is Dik Daso, Executive Director of the Air Force Historical Foundation and former Curator of Modern Military at the Smithsonian Air & Space Museum. Daso brings an optimistic perspective and fresh ideas on how to reinvigorate public interest in warbirds. He will also serve as the featured speaker at this year’s National Warbird Operators Conference (NWOC) in Dallas, where these critical topics will be explored in greater depth.



Warbird Radio host Matt Jolley points out an ironic challenge facing warbird operators: the very thing they often find frustrating about airshows—spectators running up to touch their aircraft—could actually be a golden opportunity. Daso points out that tactile learning—even smell—is a huge part of the way children create memories. Jolley adds that the Spectator Survey supports this, with data showing RC airplanes (something accessible to young folks) have risen in popularity by over 10% since 2018. Modern military interest is up over 15% as well, reflecting the fact that things people can relate to drive popularity.


Jolley, who is not only the host of Warbird Radio but also a top U.S.-based airshow announcer, brings an industry insider’s perspective to this topic as well. He recalls how, as a kid, the smell of oil and avgas at an airshow would stick with him long after the engines cooled down, and how standing under the wing of a B-17 gave him a sense of history no book ever could. It’s moments like those that forge lasting connections, and with fewer living veterans to share firsthand experiences, it is now up to operators and enthusiasts to bridge the gap and keep these stories alive for new generations. The key, Jolley argues, is to adapt storytelling methods to modern audiences, engaging them in ways that resonate and ensure these historic aircraft remain relevant.



With the next ICAS Spectator Survey scheduled for 2025, now is the time for the warbird community to mobilize. The hard work of engaging audiences could yield tangible results in next year’s data, helping secure the place of warbirds at airshows for years to come.

To register for NWOC and be part of the conversation, click the link below. And don’t forget to subscribe to the Warbird Radio newsletter to stay updated on the latest episodes and news from the world of vintage military aviation!




 
 
 

Comments

bottom of page